Amity Online MBA in Digital Marketing
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Updated on March 18, 2026 | by Subham singh
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About Amity Online MBA in Digital Marketing
Amity Online MBA in Digital Marketing is the only online program ranked by QS, 2024, in India. This UGC-entitled online program lasts 2 years. It focuses on marketing that aligns with technology trends, which have become a necessity in the real world.
The Online MBA in Digital Marketing is conducted totally online. So if you are a working professional, you don’t have to quit your job to enroll in this course. After completing their graduation, students can easily learn it as per their preferences and career needs.
The curriculum of this online Digital Marketing Management program not only covers digital marketing and business management, but it also provides knowledge of modern tools and practices to manage critical business decisions. It makes you a job-ready person in one day.
Over 400 recorded lectures on its AI-powered and personalized LMS make learning flexible and convenient. You will be attending your live classes and completing your assignments. With the LMS, you are allowed to track your academic progress so you can maintain your strong educational performance.
One of the traits of the Amity MBA Online in Digital Marketing is that it commits to providing the candidates the career support they need. They provide career counselling from the expert faculty, job exploration tools, resume building sessions, and mock interviews.
At the end of the program, candidates will be able to adapt marketing strategies, know how to shift consumer preferences, and reach the right audience. These skills assist them in securing an average package of INR 5-20 LPA in top global organizations.
Why Choose Amity Online MBA in Digital Marketing
Why not? Amity MBA Online combines academic excellence and AI-powered tools that empower you to master today’s business world.
- QS Rankings: The only globally recognized online program ranked by QS, 2024.
- BeSocial app for Campus Life: Be a part of a vibrant online first community through your virtual social hub. This app offers to join clubs and attend events.
- On-Campus Meet: You can meet your fellow learners and faculty even after opting for online learning programs.
Save 20% on Course Fee
Get an exclusive scholarship of up to 20% on online degree courses
Access to Campus Events
Exclusive access to Amity’s Fest, Amiphoria, Youth Fest, and other offline networking events
Free AI Certification
Get access to professional courses on automation, marketing, data analytics, and more
Approvals of Amity Online MBA in Digital Marketing
UGC-DEB
NIRF
NAAC A+
AICTE
AIU
WES
QS World Rankings
WASC
Course Highlight & Benefits
| Section | Details |
| Program Name | Masters of Business Administration |
| Specialization | Digital Marketing Management |
| Duration | 2 Years (4 Semesters) |
| Approvals | UGC Entitled | NAAC A+ | WES | QAA (US) | WASC Accreditation (USA) | QS Ranking, 2024 |
| Eligibility | Graduates in any discipline with 40% marks |
| Program Fee | INR 56,300 semester-wise |
| EMI | Zero Cost EMI is available for 24 months |
| Scholarship | Available upto 20% |
| LMS | AI-powered LMS with live and recorded lectures, 24/7 approach, one-on-one sessions with faculty |
| Career Support |
|
| Placement Assistance | 100% assistance with their job exploration tools, career advising, interview preparations, and CV building sessions |
| Top Job Roles |
|
| Average Placement Package | INR 5-20 LPA |
Eligibility Criteria for Amity Online MBA in Digital Marketing
Amity Online MBA in Digital Marketing Eligibility Criteria are:
For Indian Students:
- Graduated with 40% marks in the last qualifying exam
- If there are below 40% marks, a test will be conducted for them
- After passing the test, students are eligible to enroll.
- Enough knowledge and understanding of the English language.
For Foreign Candidates:
- Must have completed a graduation degree with a minimum of 50% marks
- Certification of equivalence from AIU (Association of Indian Universities) is a must.
Who Can Apply?
Amity Online MBA in Digital Marketing Management is a flexible course to pursue, and the candidates can be:
- Working professionals who are looking for a career change or
- Who wants to build their skills in the digital marketing field
- Entrepreneurs or Business Managers who want to run their company smoothly with core digital marketing skills
Other Specializations by Amity Online MBA
Business Analytics
Semester Fees : 56,300
Duration : 2 Years

EMI Facility : 8906/Month*
Data Science
Semester Fees : 56,300
Duration : 2 Years

EMI Facility : 8906/Month*Get Info
Finance Management
Semester Fees : 56,300
Duration : 2 Years

EMI Facility : 8906/Month*
General Management
Semester Fees : 56,300
Duration : 2 Years

EMI Facility : 8906/Month*
Admission Process of Amity Online MBA in Digital Marketing
The Amity Online MBA in Digital Marketing Admission Process is effortless. Follow the steps mentioned below to get into the Amity Online MBA in Digital Marketing Management:
- Registration:
- Visit the official website of Amity Online
- Fill out the application form
- Select the Program:
- After successfully filling in the details, pick out the program that suits your career goals.
- And now upload the required documents in the form.
- Pay the Program Fees:
- Make payment for your program fees
- You can pay via Debit/Credit Card, Netbanking, and UPI
- Wait for the Enrollment Details:
- After submitting your application, you wait for the verification of your documents
- Now, you receive an email with your student ID and password.
- You can use these credentials to log into your personalized LMS portal and enjoy your learning journey.

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EMI & Financial Support of Amity Online MBA
Amity Online University offers the Zero Cost EMI option for the candidates. You can pay it in installments instead of paying the full course fees at this university. Students divide their payment into 24 months, which makes it convenient for everyone. So, one can be left out on their quality education because of their financial history.
The perks of 24 months Zero Cost EMI are:
- Flexible plan with many alternatives, which are available according to the course fee and duration.
- EMI is a budget-friendly option for students with low monthly amounts.
- Multiple selective banks and loan partners by Amity Online University offer 0% interest EMI option.
- Candidates can get approval during the admission process, which takes 24 hours to be approved.
No-Cost EMI Details for Amity Online MBA Specializations
| Courses | No Cost EMI (Per Month) | EMI Duration | Full Fees |
| Business Analytics | 8,906 | 24 Months | 2,25,000 |
| Data Science | 8,906 | 24 Months | 2,25,000 |
| Digital Marketing | 8,906 | 24 Months | 2,25,000 |
| Finance Management | 8,906 | 24 Months | 2,25,000 |
| General Management | 8,906 | 24 Months | 2,25,000 |
| HR Analytics | 8,906 | 24 Months | 2,25,000 |
| HR Management | 8,906 | 24 Months | 2,25,000 |
| International Finance - ACCA | 13,023 | 24 Months | 3,29,000 |
| Marketing & Sales Management | 13,023 | 24 Months | 3,29,000 |
Emi Partners
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Syllabus & Curriculum of Amity Online MBA in Digital Marketing
The curriculum of the Online MBA in Digital Marketing is beyond advertising, team management, decision-making, and business handling. This online PG course emphasises digital marketing, marketing analysis, social media, and technology marketing. It not only improves your theoretical skills, but also your practical skills.
The Amity Online MBA in Digital Marketing Syllabus is designed to cover advanced marketing tools and platforms, such as:
- mailchimp
- RANKTANK
- MIMIC
- ahrefs
- Google Adwords
- HootSuite
- Google Analytics
You can check out the Amity Online MBA in Digital Marketing Subjects as per their semesters:
| Semester 1 | Semester 2 |
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| Semester 3 | Semester 4 |
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Scholarships of Amity Online MBA in Digital Marketing
Scholarship depends on your document verification. Amity Online University provides a wide range of scholarships, and plenty of students qualify to get that. Amity Online University scholarships are:
Scholarship of 20%
- Divyaang (for Persons with special needs): Valid certificate of disability as per the government policy.
- Defence Personnel: Service for a minimum of 2 years in the defence forces with a valid ID number.
- Merit-Based: Academic score with a minimum 85% in the previous qualification.
- Amity University Alumni: UG/PG Alumni from Amity University.
Scholarship of 30-100%
- Sports Scholarship (CHAMPS): Need a valid affiliation from the respective sports association at the state, national, or international level from a sportsperson.
Other Concessions with Discount are:
- On Full Course Payment: If you are paying full fees at one time, you receive an 8-12% of discount off the tuition rate.
- On Annual Fee Payment: Candidates who pay annually get 5% discount off the tuition rate.
Higher education becomes more affordable for students through these scholarship programs.
LMS & Study Materials of Amity Online MBA in Digital Marketing
Amity University Online has its own LMS called Amigo. It is a user-friendly interface that provides access to the live classes, assignments, and course materials. Candidates are able to use it 24/7 or at their own pace from anywhere with the help of an internet connection.
You can also engage with faculty to clear your doubts and ask questions. It provides various online channels through which you can seek guidance from teachers and classmates.
Amity Online MBA in Digital Marketing LMS Materials include:
- Live sessions
- Track progress
- Real World Projects
- Study materials
- Discussion board
- AI Professors
- Webinars
Examination Pattern of Amity Online MBA in Digital Marketing
All Exams are 100% online and AI-anchored. Students can appear for exams from any location, ensuring a strong internet connection and convenience.
- Exam Scheduling - Flexible examination slots (4-5 slots, every day) are available for students to book as per their own convenience.
- Assessment Mix -
- There are two sets of exams. Mid-term and end-term exams.
- Also, there are continuous assessments via assignments, online quizzes, group projects, and live case studies.
- Capstone & project work (selected programs such as the MBA) carries significant credit weightage for experiential application.
- Integrity - AI-powered monitoring of exams (audio, video, screen tracking) ensures fairness and prevents malpractice during online exams.
- Accessibility - Students with disabilities or unique needs can apply for accommodations on campus during exams.
Sample Certificate of Amity University Online
Students will be certified with a top-notch online degree course from Amity Online University, which highlights:
- India’s No. 1 Online University
- Ranked #22nd in NIRF 2025
- AI-powered learning for a competitive edge
Know Your Faculty Before Enrolling
Career & Job Options After Amity Online MBA in Digital Marketing
Amity Online University offers robust career support and offers 100% placement with the help of:
- Career Discovery Tools: Exploring various types of career scopes as per your goals, and finding your potential and passion.
- Resume Building Workshops: Guiding you to craft a CV for the professional world and spotlighting your skills and achievements.
- Virtual Job Search Support: Networking support through online events and platforms. Preparing for the interviews that will establish an online presence professionally.
- Career Counselling: Get a one-on-one session with the experienced counsellor and advisor.
These all services help in developing both academic and practical skills of the candidates. Online MBA in Digital Marketing Management has great learning outcomes that align with business goals:
- To estimate the strategies that companies use to reach the right audience.
- Helping break the group thinking by applying their developed digital plans.
These strategic and decision-making skills open the door to holistic job opportunities, and some of them are here:
| Level | Job Roles | Average Salary Package |
| Entry | Social Media Coordinator | INR 3.3 - 3.7 LPA |
| Content Strategist | INR 7.7 - 8.6 LPA | |
| SEM Specialist | INR 7.1 - 8.2 LPA | |
| Mid-Level | Community Manager | INR 6.6 - 7.3 LPA |
| Content Marketing Manager | INR 8.9 - 9.8 LPA | |
| Inbound Marketing Manager | INR 9.6 - 10.6 LPA | |
| Advanced | Head of Social Marketing | INR 7.6 - 8.4 LPA |
| SEO Marketing Manager | INR 9.5 - 10.5 LPA | |
| Digital Marketing Manager | INR 11.1 - 12.2 LPA |
Source: AmbitionBox
Top Recruiters at Amity who hire for Online MBA Digital Marketing Students
Amity Online University offered AI career support with 1,00,000+ job opportunities with 450+ top recruiters, such as Google, Amazon, HCLTech, Samsung, and many more.
As per UGC guidelines, an Online MBA in Digital Marketing is as valid as a regular online MBA in Digital Marketing. That means graduates are eligible to apply to these companies with high-paying salaries as well.
Here are some of the top recruiters that can pay you a high income:
| Top Recruiters | Average Salary Package |
| Reliance | INR 11.3 - 16.1 LPA |
| Amazon | INR 5.2 - 5.9 LPA |
| KPMG | INR 20.8 - 27.4 LPA |
| HCL Tech | INR 12 - 17.9 LPA |
| Infosys | INR 3.0 - 5.7 LPA |
| pwc | INR 19.5 - 24.4 LPA |
| Accenture | INR 13.7 - 19.3 LPA |
| J.P. Morgan | INR 14.6 - 16.1 LPA |
Student Reviews & Ratings
4.7/5 (Total 3 Reviews)
Janvi
5.0
Best service
Rohit Malhotra
4.0
Amity Online’s MBA gave me flexibility, solid faculty support, and industry-relevant learning that genuinely boosted my career confidence.
Rohan Mehta
5.0
The online MBA from Amity Online gave me flexible learning with solid industry-focused content.


















































